As you know, Media Works is celebrating our 20th anniversary. In celebration of this milestone, Media Works is giving back to the community by partnering with GEM – Girls Empowerment Mission. GEM is a mentor program out of Chesapeake High School in Essex. It is designed to empower disadvantaged high school girls by providing opportunities and growth experiences that will help them become independent, self-sufficient, confident young women.
Recently, Media Works hosted a GEM weekend getaway in Washington DC and College Park, MD. It was a packed weekend for the girls that included a visit to WPGC-FM, University of Maryland College Park and the Newseum in DC.
Laura Howard and I joined the girls on Friday for the WPGC tour and College Park festivities. The girls were beyond excited to tour the WPGC station and learn about the radio business from the sales reps and DJs. We discussed all the different components of the media industry from selling radio, to buying radio, promotions, programming, etc. The highlight of the station visit was a meet and greet with on-air personalities Tigger and Rain. The girls could barely contain themselves!!!
The Inside Scoop 